Email templates are HTML based documents typically used in conjunction with email marketing services to send branded messages.

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This guide from Mailchimp is filled with tips and advice to help you convey your message in style. Learn how to better use images, fonts, calls to action and more.

Email clients haven't been as progressive as web browsers in adopting new standards, while we users and companies haven't adopted new email clients like we have web browsers. Add to that the rise of mobile, we're left in this state where we have to support so many convoluted clients and versions.